研資局高級研究學者計劃 | 教資會及研資局獎項

Biography
(只提供英文版)

Chair Professor of Analytics and Diversity in Department of Special Education and Counselling and Director of the Analytics\Assessment Research Centre at The Education University of Hong Kong
Invention of (a) statistical discourse analysis (SDA) to model conversations, (b) multilevel diffusion analysis (MDA) to detect the spread of ideas, (c) statistics artificial intelligence expert system (SAIES) for automatic statistics analyses, and (d) online detection of sexual predators
SRFS project — to introduce and test a theoretical model of deceptive writing strategies in Twitter tweets linked to COVID-19 fake news in four languages (English, Chinese, Korean, French), its antecedents, and its dissemination scope and speed within and across online communities. By integrating linguistics, communication and psychology theories, artificial intelligence, and statistics, he will model linguistic attributes of fake news and build a user-friendly dashboard, predict its dissemination scope and speed, inform interventions, and save lives
Awards and Honours:
- RGC Senior Research Fellow (2022)
- EdUHK President’s Award for Outstanding Performance in Knowledge Transfer (2020)
- Best Empirical Paper, Group & Organization Management (2018)

Project Title
(只提供英文版)

Detecting COVID-19 Fake News on Social Media across Four Languages: Followers, Emotions, Relationships, and Uncertainty

讚詞

趙明明為香港教育大學講座教授（數據分析及多元教育）和數據分析及評估研究中心總監。他擔任南韓企業部長的資深顧問，並為卡塔爾教育部及中國教育部提供諮詢。趙教授研發了統計語篇分析，為線上及面對面對話建模，獲國際學習科學學會選為五十佳學習科學意念；多層次擴散分析，偵測各種意念如何在不同的群體中傳播；人工智能統計專家系統，執行自動化統計分析；和線上偵測性掠奪者的程式。他的77項研究獲發一億二千九百萬港幣，成果見於265份出版物（176篇期刊文章；引用超過13,000次；中國教育排名8、心理排名46 [2020]）、13場會議專題演講、5個電視節目、17個電台節目及170篇報刊文章，遍及21個國家。另外，趙教授亦創建了大數據自動統計分析。

COVID-19奪去上百萬人的生命，但疫情相關的假資訊卻令公眾抗拒（接種疫苗、佩戴口罩等）防疫措施。趙教授將結合語言學、傳播學、心理學、人工智能及統計學，構建一套欺騙寫作策略理論模型，分析社交媒體上四種語言（英、中、韓、法）的疫情假資訊，並建立儀表板實時偵測及估算假資訊在網絡社群的傳播範圍和速度，以拯救生命。